Gamification by design : implementing game mechanics in web and mobile apps / Gabe Zichermann and Christopher Cunningham.
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Zichermann, Gabe, 1974- (författare)
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Cunningham, Christopher. (författare)
- ISBN 9781449397678
- 1st. ed.
- Publicerad: Sebastopol, Calif. O'Reilly Media, 2011
- Engelska xix, 182 p.
Sammanfattning
Ämnesord
Stäng
- "What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. You'll learn how to use core game concepts, design patterns, and meaningful code samples to create a fun and captivating social environment"--P. [4] of cover.
Ämnesord
- Application software -- Development. (LCSH)
- Internet games -- Design. (LCSH)
- Internet games -- Psychological aspects. (LCSH)
- Mobile games -- Design. (LCSH)
- Mobile games -- Psychological aspects. (LCSH)
- Social media -- Marketing. (LCSH)
- Web sites -- Design. (LCSH)
Indexterm och SAB-rubrik
- Internet games
- Mobile games
- Social media marketing
Klassifikation
- 006.7 (DDC)
- Puf (kssb/8 (machine generated))
Inställningar
Hjälp
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