The future of competition : co-creating unique value with customers / C.K. Prahalad, Venkat Ramaswamy.

• The co-creation of value -- Building blocks of co-creation -- The co-creation experience -- Experience innovation -- Experience personalization -- Experience networks -- The market as a forum -- Creating new strategic capital -- Manager as consumer -- Rapid knowledge creation -- Strategy as discovery -- Building new capabilities for the future. 

Ämnesord

Kundorientering  (sao)

Konkurrens  (sao)

Customer orientation  (shbe)

Competition  (shbe)

Customer alertness  (shbe)

Consumer demand  (shbe)

Consumer behaviour  (shbe)

Competition  (LCSH)

Customer services  (LCSH)

Indexterm och SAB-rubrik

Competition

Customer relations

Customer services

Strategic planning

Economic value added

Success in business

Qba Företagsorganisation, företagsformer, företagsledning

Qbabba Beslutsmetoder och planeringsmetoder

Qbab Ledning, arbetsledning

Qbaa Organisation och administration

Klassifikation

HD41 (LCC)

658.8 (UDK)

330.567 (UDK)

339.137 (UDK)

658.4 (DDC)

Qba (kssb/7)

Qbabba (kssb/7)

Qbab (kssb/7)

Qbaa (kssb/7)